What's on TV? Wednesday, April 27, 1977

An appropriate story for this week's issue: you'll recall that on Saturday, I highlighted a story about the changing face of baseball with the coming of free agency, and how Andy Messersmith, a pitcher for the Los Angeles Dodgers, won his arbitration case to become the first free agent. Messersmith signed with the Atlanta Braves, then owned by Ted Turner, who also owned WTCG. Not long after that, Turner announced a gimmick where the players would wear their nicknames on their jerseys, instead of their full last names.  Messersmith, who wor number 17, insisted that his nickname was "Channel," thus the back of his jersey read "Channel 17." Now, check the listing below and find WTCG on the dial. Get it? The commissioner soon ordered Messersmith to change his "nickname" (he changed it to "Bluto"); eventually, WTCG was relabled WTBS, as in Superstation TBS. This epic story comes to you courtesy of the North Georgia edition. 

	-2- WSB (ATLANTA) (NBC)
	MORNING
	6:00	FILM—Navy
	6:30	ARTHUR SMITH—Music
	7:00	TODAY—Tom Brokaw
	9:00	HOLLYWOOD SQUARES—Game Steve Martin, George Gobel, Paul Lynde, Robert Fuller, Rose Marie, Roddy McDowall, Mac Davis, Stefanie Powers, Lynda Day George
	9:30	NAME THAT TUNE—Game
	10:00	SANFORD AND SON
	10:30	TODAY IN GEORGIA
	11:00	WHEEL OF FORTUNE—Game
	11:30	SHOOT FOR THE STARS—Game Tony Randall, Vicki Lawrence
	AFTERNOON
	12:00	NEWS
	12:30	DIVORCE COURT—Drama
	1:00	LIAR’S CLUB—Game Betty White, Will Geer, Rue McClanahan, Larry Hovis
	1:30	DAYS OF OUR LIVES—Serial
	2:30	DOCTORS—Serial
	3:00	ANOTHER WORLD—Serial
	4:00	DORIS DAY—Comedy
	4:30	ODD COUPLE—Comedy
	5:00	FBI—Crime Drama
	EVENING
	6:00	NEWS
	7:00	NBC NEWS—John Chancellor/David Brinkley
	7:30	$100,000 NAME THAT TUNE
	8:00	MOVIE—Drama “Marooned” (1969)
	10:00	TO BE ANNOUNCED
	11:00	NEWS
	11:30	JOHNNY CARSON Guests: Helen Reddy, Dr. Paul Ehrlich, David Sayh
	1:00	TOMORROW—Tom Snyder Guest: Paul Harvey
	2:00	NEWS

 

 

	-3- WRCB (CHATTANOOGA) (NBC)
	MORNING
	6:25	ROMPER ROOM
	6:55	NEWS FOR LITTLE PEOPLE
	7:00	TODAY—Tom Brokaw
	9:00	700 CLUB—Religion
	10:00	SANFORD AND SON
	10:30	HOLLYWOOD SQUARES—Game Steve Martin, George Gobel, Paul Lynde, Robert Fuller, Rose Marie, Roddy McDowall, Mac Davis, Stefanie Powers, Lynda Day George
	11:00	WHEEL OF FORTUNE—Game
	11:30	SHOOT FOR THE STARS—Game Tony Randall, Vicki Lawrence
	AFTERNOON
	12:00	BEWITCHED—Comedy
	12:30	MIDDAY LIVE—Betty Mac
	1:00	GONG SHOW
	1:30	DAYS OF OUR LIVES—Serial
	2:30	DOCTORS—Serial
	3:00	ANOTHER WORLD—Serial
	4:00	ARCHIES—Cartoon
	4:30	THREE STOOGES/LITTLE RASCALS—Comedy BW
	5:25	NEWS FOR LITTLE PEOPLE
	5:30	BATMAN—Adventure
	EVENING
	6:00	NEWS
	6:30	NBC NEWS—John Chancellor/David Brinkley
	7:00	LIAR’S CLUB—Game
	7:30	PARTRIDGE FAMILY—Comedy
	8:00	GRIZZLY ADAMS—Adventure
	9:00	MOVIE—Thriller “The Savage Bees” (Made-for-TV; 1976)
	11:00	NEWS
	11:30	JOHNNY CARSON Guests: Helen Reddy, Dr. Paul Ehrlich, David Sayh
	1:00	TOMORROW—Tom Snyder Guest: Paul Harvey

 

 

	-5- WAGA (ATLANTA) (CBS)
	MORNING
	6:30	SUNRISE SEMESTER Teaching the Learning Disabled
	7:00	CBS NEWS—Bruce Moreton/Hughes Rudd
	8:00	CAPTAIN KANGAROO Guest: Peggy Cass
	9:00	PHIL DONAHUE
	10:00	DOUBLE DARE—Game
	10:30	PRICE IS RIGHT—Game
	11:30	LOVE OF LIFE—Serial
	11:55	CBS NEWS—Douglas Edwards
	AFTERNOON
	12:00	NEWS
	12:30	SEARCH FOR TOMORROW—Serial
	1:00	YOUNG AND THE RESTLESS—Serial
	1:30	AS THE WORLD TURNS—Serial
	2:30	GUIDING LIGHT—Serial
	3:00	ALL IN THE FAMILY
	3:30	BEWITCHED—Comedy
	4:00	ADAM-12—Crime Drama
	4:30	MIKE DOUGLAS Co-host: Tamara Dobson. Guests: Darilyn Dobson, Sterling Hayden, Victoria Fyodorova, Kenny Nolan
	EVENING
	6:00	NEWS
	7:00	CBS NEWS—Walter Cronkite
	7:30	CROSS-WITS—Game Jonathan Harris, Alice Ghostley, Gregory Sierra, Sally Ann Howes. Host: Jack Clark.
	8:00	GOOD TIMES
	8:30	LOVES ME, LOVES ME NOT—Comedy [Last show of the series]
	9:00	MOVIE—Western “El Condor” (1970)
	11:00	NEWS
	11:30	MOVIE—Crime Drama “The Keegans” (Made-for-TV; 1976)
	1:05	NEWS

 

 

	-8- WGTV (ATHENS) (PBS)
	AFTERNOON
	3:00	THROUGH ALL TIME
	3:30	STUDIO SEE—Children
	4:00	SESAME STREET—Children
	5:00	MISTER ROGERS’ NEIGHBORHOOD—Children
	5:30	SESAME STREET
	EVENING
	6:30	ZOOM—Children
	7:00	CLASSIC THEATRE PREVIEW
	7:30	FOLK GUITAR WITH LARUA WEBER
	8:00	NOVA
	9:00	THEATER IN AMERICA “The Prince of Homburg”
	11:00	MOVIE—Western BW  “The Outlaw” (1943)

 

 

	-9- WTVC (CHATTANOOGA) (ABC)
	MORNING
	6:55	FUNTIME—Children
	7:25	NEW TOMORROW—Interview
	7:30	GOOD MORNING AMERICA—David Hartman
	9:00	PHIL DONAHUE Guest: B.B. King
	10:00	ROOM 222
	10:30	EDGE OF NIGHT—Serial
	11:00	HAPPY DAYS
	11:30	FAMILY FEUD—Game
	AFTERNOON
	12:00	SECOND CHANCE—Game
	12:30	RYAN’S HOPE—Serial
	1:00	ALL MY CHILDREN—Serial
	2:00	$20,000 PYRAMID—Game Dick Cavett, Adrienne Barbeau
	2:30	ONE LIFE TO LIVE—Serial
	3:15	GENERAL HOSPITAL—Serial
	4:00	LEAVE IT TO BEAVER BW
	4:30	BEVERLY HILLBILLIES BW
	5:00	BRADY BUNCH—Comedy
	5:30	ANDY GRIFFITH—Comedy BW
	EVENING
	6:00	NEWS
	6:30	ABC NEWS—Harry Reasoner/Barbara Walters
	7:00	MY THREE SONS—Comedy
	7:30	FAMILY AFFAIR—Comedy
	8:00	BIONIC WOMAN
	9:00	BARETTA—Crime Drama
	10:00	CHARLIE’S ANGELS—Crime Drama
	11:00	NEWS
	11:30	ROOKIES—Crime Drama
	12:40	MYSTERY OF THE WEEK “The Two Deaths of Sean Dolittle”

 

 

	11 WXIA (ATLANTA) (ABC)
	MORNING
	6:30	NOT FOR WOMEN ONLY
	7:00	GOOD MORNING AMERICA—David Hartman
	9:00	MERV GRIFFIN Guests: Paul Anka, Kelly Monteith, Fred Travalena, Deniece Williams, Ken Edwards
	10:30	EDGE OF NIGHT—Serial
	11:00	HAPPY DAYS
	11:30	FAMILY FEUD—Game
	AFTERNOON
	12:00	NEWS
	12:30	RYAN’S HOPE—Serial
	1:00	ALL MY CHILDREN—Serial
	2:00	$20,000 PYRAMID—Game Dick Cavett, Adrienne Barbeau
	2:30	ONE LIFE TO LIVE—Serial
	3:15	GENERAL HOSPITAL—Serial
	4:00	BONANZA—Western
	5:00	EMERGENCY ONE!—Drama
	EVENING
	6:00	NEWS
	6:30	ABC NEWS—Harry Reasoner/Barbara Walters
	7:00	CONCENTRATION—Game
	7:30	TO TELL THE TRUTH Hugh Downs, Peggy Cass, Bill Cullen, Kitty Carlisle. Host: Garry Moore
	8:00	BIONIC WOMAN
	9:00	BARETTA—Crime Drama
	10:00	CHARLIE’S ANGELS—Crime Drama
	11:00	NEWS
	11:30	MARY HARTMAN, MARY HARTMAN
	12:00	ROOKIES—Crime Drama
	1:10	PROTECTORS

 

 

	12 WDEF (CHATTANOOGA) (CBS)
	MORNING
	5:55	FARM REPORT
	6:00	SUNRISE SEMESTER Teaching the Learning Disabled
	6:30	MORNING SHOW
	8:00	CBS NEWS—Bruce Moreton/Hughes Rudd
	9:00	CAPTAIN KANGAROO Guest: Peggy Cass
	10:00	DOUBLE DARE—Game
	10:30	PRICE IS RIGHT—Game
	11:30	LOVE OF LIFE—Serial
	11:55	CBS NEWS—Douglas Edwards
	AFTERNOON
	12:00	NEWS
	12:30	SEARCH FOR TOMORROW—Serial
	1:00	YOUNG AND THE RESTLESS—Serial
	1:30	AS THE WORLD TURNS—Serial
	2:30	GUIDING LIGHT—Serial
	3:00	ALL IN THE FAMILY
	3:30	MATCH GAME Richard Dawson, Patti Deutsch, Arlene Francis, Charles Nelson Reilly, Nipsey Russell, Brett Somers
	4:00	TATTLETALES—Game Charles Nelson Reilly and Elizabeth Allen, Gary Muledeer and Debra Winger, Alan Hamel and Suzanne Somers
	4:30	MERV GRIFFIN Guests: Charles Nelson Reilly, young classical musicians
	5:55	PAUL HARVEY—Commentary
	EVENING
	6:00	NEWS
	6:30	CBS NEWS—Walter Cronkite
	7:00	GUNSMOKE—Western
	8:00	GOOD TIMES
	8:30	LOVES ME, LOVES ME NOT—Comedy [Last show of the series]
	9:00	MOVIE—Western “El Condor” (1970)
	11:00	NEWS
	11:30	MOVIE—Crime Drama “The Keegans” (Made-for-TV; 1976)

 

 

	13 WMAZ (MACON) (CBS)
	MORNING
	6:50	NEWS
	7:00	CBS NEWS—Bruce Moreton/Hughes Rudd
	8:00	CAPTAIN KANGAROO Guest: Peggy Cass
	9:00	LET’S TALK IT OVER
	9:30	PHIL DONAHUE Guest: Morton Halperin
	10:30	PRICE IS RIGHT—Game
	11:30	LOVE OF LIFE—Serial
	11:55	CBS NEWS—Douglas Edwards
	AFTERNOON
	12:00	YOUNG AND THE RESTLESS—Serial
	12:30	SEARCH FOR TOMORROW—Serial
	1:00	ALMANAC
	1:15	DATE WITH DEL
	1:30	AS THE WORLD TURNS—Serial
	2:30	GUIDING LIGHT—Serial
	3:00	ALL IN THE FAMILY
	3:30	MATCH GAME Richard Dawson, Patti Deutsch, Arlene Francis, Charles Nelson Reilly, Nipsey Russell, Brett Somers
	4:00	GILLIGAN’S ISLAND BW
	4:30	GUNSMOKE—Western
	5:30	ADAM-12—Crime Drama
	EVENING
	6:00	NEWS
	6:30	CBS NEWS—Walter Cronkite
	7:00	TRUTH OR CONSEQUNCES—Game
	7:30	HOLLYWOOD SQUARES—Game Roy Clark, Charo, Richard Dimitri, Carol Channing, Karen Valentine, Rich Little, George Gobel, John Davidson
	8:00	GOOD TIMES
	8:30	LOVES ME, LOVES ME NOT—Comedy [Last show of the series]
	9:00	MOVIE—Western “El Condor” (1970)
	11:00	NEWS
	11:30	MOVIE—Crime Drama “The Keegans” (Made-for-TV; 1976)

 

 

	15 WDCO (COCHRAN) (PBS)
	AFTERNOON
	3:00	THROUGH ALL TIME
	3:30	STUDIO SEE—Children
	4:00	SESAME STREET—Children
	5:00	MISTER ROGERS’ NEIGHBORHOOD—Children
	5:30	ELECTRIC COMPANY—Children
	EVENING
	6:00	ZOOM—Children
	6:30	COLLEGE TODAY
	7:00	ANYONE FOR TENNYSON?
	7:30	MacNEIL/LEHRER REPORT
	8:00	GEORGIA FORUM
	9:00	THEATER IN AMERICA “The Prince of Homburg”

 

 

	17 WTCG (ATLANTA) (Ind.)
	MORNING
	5:35	WORLD AT LARGE—Travel
	6:10	NEWS
	6:30	ROMPER ROOM
	7:00	THREE STOOGES/LITTLE RASCALS BW
	8:00	LASSIE—Drama
	8:30	LEAVE IT TO BEAVER BW
	9:00	HAZEL—Comedy
	9:30	LUCY SHOW
	10:00	MOVIE—Comedy BW  “Sitting Pretty” (1948)
	AFTERNOON
	12:00	PERRY MASON BW
	1:00	MOVIE—Mystery “23 Paces to Baker Street” (1956)
	3:00	FLINTSTONES—Cartoon
	3:30	ARCHIES—Cartoons
	4:00	NEW MICKEY MOUSE CLUB
	4:30	GILLIGAN’S ISLAND
	5:00	FAMILY AFFAIR—Comedy
	5:30	PARTRIDGE FAMILY—Comedy
	EVENING
	6:00	BEVERLY HILLBILLIES BW
	6:30	ANDY GRIFFITH—Comedy BW
	7:00	GOMER PYLE, USMC
	7:30	HOGAN’S HEROES—Comedy
	8:00	NIGHT GALLERY
	8:30	NIGHT GALLERY
	9:00	MOVIE—Crime Drama "The Killers” (1964)
	11:00	ALL THAT GLITTERS—Comedy-Drama
	11:30	MOVIE—Adventure “Master of the World” (1961)
	1:25	MOVIE—Drama “Rogue River” (1951)
	3:10	NEWS
	3:30	MOVIE—Drama BW  “Shack Out on 101” (1955)

 

 

	18 WCLP (CHATSWORTH) (PBS)
	AFTERNOON
	3:00	THROUGH ALL TIME
	3:30	STUDIO SEE—Children
	4:00	SESAME STREET—Children
	5:00	MISTER ROGERS’ NEIGHBORHOOD—Children
	5:30	ELECTRIC COMPANY—Children
	EVENING
	6:00	ZOOM—Children
	6:30	COLLEGE TODAY
	7:00	ANYONE FOR TENNYSON?
	7:30	MacNEIL/LEHRER REPORT
	8:00	GEORGIA FORUM
	9:00	THEATER IN AMERICA “The Prince of Homburg”

 

 

	30 WETV (ATLANTA) (PBS)
	MORNING
	9:00	SESAME STREET—Children
	10:00	ELECTRIC COMPANY—Children
	10:30	INFINITY FACTORY—Children
	AFTERNOON
	1:00	BIG BLUE MARBLE
	4:00	SESAME STREET—Children
	5:00	MISTER ROGERS’ NEIGHBORHOOD—Children
	5:30	ELECTRIC COMPANY—Children
	EVENING
	6:00	ZOOM—Children
	6:30	VILLA ALEGRE—Children
	7:00	DeKALB CANCER SOCIETY
	7:30	MacNEIL/LEHRER REPORT
	8:00	GEORGIA FORUM
	9:00	PALLISTERS—Drama
	10:00	ANYWHAT
	10:30	WORLD IN ACTION—Documentary
	11:00	ANYONE FOR TENNYSON?
	11:30	ABC NEWS—Harry Reasoner/Barbara Walters Captioned for the hearing-impaired

 

 

	36 WATL (ATLANTA) (Ind.)
	AFTERNOON
	5:00	ENTERTAINMENT PAGE
	5:30	ENTERTAINMENT PAGE
	EVENING
	6:00	ENTERTAINMENT PAGE
	6:30	LOVERS AND FRIENDS—Serial
	7:00	MOVIE—Documentary “The Two Kennedys” (Italian; 1969)
	9:30	REFLECTIONS—Discussion
	10:00	PTL CLUB—Religion

 

 

	41 WCWB (MACON) (NBC)
	MORNING
	6:00	PTL CLUB—Religion
	7:00	TODAY—Tom Brokaw
	9:00	PTL CLUB OCNTINUES
	10:00	SANFORD AND SON
	10:30	HOLLYWOOD SQUARES—Game Steve Martin, George Gobel, Paul Lynde, Robert Fuller, Rose Marie, Roddy McDowall, Mac Davis, Stefanie Powers, Lynda Day George
	11:00	WHEEL OF FORTUNE—Game
	11:30	SHOOT FOR THE STARS—Game Tony Randall, Vicki Lawrence
	AFTERNOON
	12:00	NAME THAT TUNE—Game
	12:30	LOVERS AND FRIENDS—Serial
	1:00	NEWS
	1:30	DAYS OF OUR LIVES—Serial
	2:30	DOCTORS—Serial
	3:00	ANOTHER WORLD—Serial
	4:00	GONG SHOW—Game
	4:30	EMERGENCY ONE!—Drama
	5:30	I DREAM OF JEANNIE—Comedy
	EVENING
	6:00	NEWS
	6:30	NBC NEWS—John Chancellor/David Brinkley
	7:00	PARTRIDGE FAMILY—Comedy
	7:30	HONEYMOONERS—Comedy BW
	8:00	GRIZZLY ADAMS—Adventure
	9:00	MOVIE—Thriller “The Savage Bees” (Made-for-TV; 1976)
	11:00	TO BE ANNOUNCED
	11:30	JOHNNY CARSON Guests: Helen Reddy, Dr. Paul Ehrlich, David Sayh

 

 

	45 WTCI (CHATTANOOGA) (PBS)
	MORNING
	8:30	MISTER ROGERS—Children
	11:30	SESAME STREET—Children
	AFTERNOON
	1:30	ELECTRIC COMPANY—Children
	3:30	LILIAS, YOGA AND YOU
	4:00	SESAME STREET—Children
	5:00	MISTER ROGERS’ NEIGHBORHOOD—Children
	5:30	ELECTRIC COMPANY—Children
	EVENING
	6:00	ZOOM—Children
	6:30	OVERMOUNTAIN PEOPLE—History
	7:00	FOOD STAMPS
	7:30	MacNEIL/LEHRER REPORT
	8:00	NOVA
	9:00	THEATER IN AMERICA “The Prince of Homburg”

 

 

	46 WHAE (ATLANTA) (Ind.)
	MORNING
	6:45	NEWS
	7:00	CARTOON FESTIVAL
	7:30	LONE RANGER—Western
	8:00	MIGHTY MOUSE—Cartoon
	8:30	DEPUTY DAWG—Cartoon
	9:00	HECKLE AND JECKLE—Cartoon
	9:30	DENNIS THE MENACE BW
	10:00	MISTER ED—Comedy BW
	10:30	THE ROCK—Religion
	11:00	CHARISMA—Religion
	11:30	700 CLUB—Religion
	AFTERNOON
	1:00	WAGON TRAIN—Western BW
	2:00	MAGILLA GORILLA—Cartoon
	2:30	HUCK AND YOGI—Cartoon
	3:00	POPEYE/divORKY PIG—Children
	4:00	SUPERMAN—Adventure
	4:30	BATMAN—Adventure Guest villain: Burgess Meredith (The Penguin)
	5:00	BRADY BUNCH—Comedy
	5:30	McHALE’S NAVY—Comedy BW
	EVENING
	6:00	DIK VAN DYKE—Comedy BW
	6:30	RIFLEMAN—Western BW
	7:00	BIG VALLEY—Western
	8:00	700 CLUB—Religion
	9:30	THE ROCK—Religion
	10:00	ACTS 29—Religion
	10:30	GERALD DERSTINE SHARES—Religion
	11:00	BEST OF GROUCHO—Game BW
	11:30	MAYBERRY R.F.D.—Comedy
	12:00	NEWS

 

 

	61 WRIP (CHATTANOOGA) (Ind.)
	AFTERNOON
	2:50	DR. J. HAROLD SMITH—Religion
	2:55	HERCULES—Cartoon
	3:00	WORD OF GOD SCHOOL—Rev. Albert
	3:30	BOZO’S BIG TOP
	4:00	UNCLE WALDO—Children
	4:30	MIKE DOUGLAS Co-host: Roy Clark. Guests: Buddy Greco, Bruce Dern, Jan Miner, Honey Bruce
	EVENING
	6:00	QUEST FOR ADVENTURE
	6:30	LASSIE—Drama
	7:00	DAYTIME/NIGHTTIME
	8:00	PETER MARSHALL—Variety Guests: Rita Moreno, Ron Palillo
	9:30	MOVIE—Comedy BW  “Cheer, Boys, Cheer” (English; 1939)
	11:00	DR. J. HAROLD SMITH—Religion

 

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