One think to which I'll call your attention is NBC's evening news program hosted by John Cameron Swayzee. It's popularly known as the Camel News Caravan, and that's how I've listed it here, but this is an alternate-sponsor program, with Plymouth being the other sponsor. Based on the information I've found, I'm guessing that this was a Camel night, but I'm open to correction. Don't you find the show's title interesting, though? No different than other programs of the era, to be sure, but this is the news, after all. For a few years, The Huntley-Brinkley Report was presented without commercials, so as not to compromise the newscast's integrity. Can you imagine, today, a sponsor's name as part of the newscast? I mean, we all know that the networks are in the pockets of big business, but that would be ridiculous!
KRLD, Channel 4 (Dallas) (CBS)
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Morning
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06:50a
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07:00a
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Good Morning
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07:55a
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Agricultural
News
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08:00a
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Captain Kangaroo
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09:00a
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Garry Moore (guest Ed Rickard)
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09:30a
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Arthur Godfrey Time
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10:30a
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Strike It Rich
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11:00a
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Valiant Lady
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11:15a
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Love of Life
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11:30a
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Search for Tomorrow
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11:45a
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The Guiding Light
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Afternoon
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12:00p
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News (local)
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12:05p
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TSCW Workshop
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12:30p
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As the World Turns
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01:00p
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Hair Fashions
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01:15p
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Robert Q. Lewis
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01:30p
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Art Linkletter’s House Party
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02:00p
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The Big Payoff
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02:30p
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Bob Crosby
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03:00p
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The Brighter Day
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03:15p
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The Secret Storm
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03:30p
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The Edge of Night
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04:00p
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Mary Carter’s Cookbook
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04:30p
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Variety Fair
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05:05p
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Space Adventures
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05:45p
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Douglas Edwards with the News
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Evening
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06:00p
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Weather,
Sports, News (local)
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06:30p
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Name That Tune
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07:00p
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Phil Silvers
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07:30p
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Navy Log
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08:00p
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Guy Lombardo
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08:30p
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I Led Three Lives
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09:00p
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The $64,000 Question
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09:30p
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Wrestling
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10:30p
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Boss Lady
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11:00p
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Japan Hour
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11:15p
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News Final
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WBAP, Channel 5 (Fort Worth) (NBC)
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Morning
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06:50a
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Let’s Go Fishing
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07:00a
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Sunup
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08:00a
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Kitty’s Wonderland
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09:00a
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Ding Dong School
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09:30a
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Ernie Kovacs
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10:00a
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Home (guest Serge Chermayeff)
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11:00a
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Texas Living (color)
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11:45a
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Beauty School
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Afternoon
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12:00p
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News (local)
(color)
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12:30p
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Ann Alden (color)
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12:45p
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Movie Marquee – “Father Makes Good”
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02:00p
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Matinee Theater (color)
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03:00p
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Date with Life
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03:15p
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Modern Romances
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03:30p
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Queen for a Day
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04:00p
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News, Weather
(local)
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04:15p
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Tricks and Treats
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05:00p
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The Mickey Mouse Club
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Evening
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06:00p
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Annie Oakley
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06:30p
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Superman
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07:00p
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Dinah Shore (guests Dean Martin, Marge and Gower
Champion)
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08:00p
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Jane Wyman
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08:30p
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Playwrights ‘56
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09:30p
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Big Town
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10:00p
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Texas News
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10:15p
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Weather, News
(local)
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10:30p
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Racket Squad
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11:00p
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Tonight
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KCEN, Channel 6 (Temple) (NBC)
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Morning
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06:55a
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Program
Previews
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07:00a
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Today
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09:00a
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Ding Dong School
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09:30a
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Ernie Kovacs
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11:00a
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Tennessee Ernie Ford
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11:30a
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Feather Your Nest
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Afternoon
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12:00p
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Religion in Life
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12:15p
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RFD No. 6
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12:30p
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Movie Time – “Donovan’s Brain”
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01:30p
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Cathy’s Corner
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02:00p
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Matinee Theater
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03:00p
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Industry on Parade
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03:15p
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Modern Romances
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03:30p
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Queen for a Day
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04:00p
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Pinky Lee
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04:30p
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Howdy Doody
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05:00p
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Tales of the West
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Evening
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06:00p
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News, Weather,
Sports (local)
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06:15p
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Spotlight on Texas
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06:30p
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Two on the Aisle
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06:45p
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Camel News Caravan (John Cameron Swayze)
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07:00p
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Dinah Shore (guests Dean Martin, Marge and Gower
Champion)
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08:00p
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Jane Wyman
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08:30p
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Texas in Review
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09:00p
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Sagebrush Serenade
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09:30p
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From Hollywood
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10:00p
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News, Weather,
Sports (local)
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10:20p
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Late Date Theater – “The Green Scarf”
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WFAA, Channel 8 (Dallas) (NBC, ABC)
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Morning
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06:50a
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Morning Devotional
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07:00a
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Today
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09:00a
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Romper Room (Miss Elaine)
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10:00a
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Julie Benell
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11:00a
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Tennessee Ernie Ford
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11:30a
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Feather Your Nest
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Afternoon
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12:00p
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News (local)
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12:05p
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Magazine
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12:30p
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Showtime Matinee – “The Sergeant and the Spy”
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01:30p
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Trouble with Father
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02:00p
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Afternoon Film Festival
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04:00p
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Pinky Lee
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04:30p
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Howdy Doody (color)
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05:00p
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Kiddie Karnival
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05:30p
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Frontier Playhouse
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Evening
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06:00p
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News (Joe
Templeton)
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06:10p
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Weather
(Warren Culbertson)
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06:15p
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John Daly and the News
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06:30p
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Dinah Shore (guest host Gordon MacRae)
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06:45p
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Camel News Caravan (John Cameron Swayze)
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07:00p
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Follow That Man
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07:30p
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The Life and Legend of Wyatt Earp
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08:00p
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Danny Thomas
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08:30p
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Cavalcade Theater
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09:00p
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Ralph Flanagan
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09:30p
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Studio 57
|
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10:00p
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News (Joe
Templeton)
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10:15p
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Weather
(local)
|
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10:25p
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Sports (Ken
Cariker)
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10:30p
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Patti Page
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10:45p
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Playhouse 15
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11:00p
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Les Paul and Mary Ford
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11:05p
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Channel 8 Theater – “Operation X”
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KWTX, Channel 10 (Waco) (CBS, ABC)
|
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Morning
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06:50a
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Tips on Ten
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07:00a
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Good Morning
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08:00a
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Captain Kangaroo
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09:00a
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Garry Moore (guest Ed Rickard)
|
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09:30a
|
Arthur Godfrey Time
|
|
10:30a
|
Strike It Rich
|
|
11:00a
|
Valiant Lady
|
|
11:15a
|
Love of Life
|
|
11:30a
|
Search for Tomorrow
|
|
11:45a
|
The Guiding Light
|
|
Afternoon
|
||
12:00p
|
Dinner Bell
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12:15p
|
News, Weather
(local)
|
|
12:25p
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Farms and Gardens
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01:00p
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Better Living
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02:00p
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The Big Payoff
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02:30p
|
Bob Crosby
|
|
03:00p
|
The Brighter Day
|
|
03:15p
|
The Secret Storm
|
|
03:30p
|
The Edge of Night
|
|
04:00p
|
Uncle Elihu
|
|
05:00p
|
The Mickey Mouse Club
|
|
Evening
|
||
06:00p
|
The Home Folks
|
|
06:15p
|
Douglas Edwards with the News
|
|
06:30p
|
Name That Tune
|
|
07:00p
|
Phil Silvers
|
|
07:30p
|
Waterfront
|
|
08:00p
|
Danny Thomas
|
|
08:30p
|
Texas in Review
|
|
09:00p
|
The $64,000 Question
|
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09:30p
|
Do You Trust Your Wife?
|
|
10:00p
|
News, Weather,
Sports (local)
|
|
10:30p
|
Million Dollar Theater – “Ruthless”
|
|
WFJZ, Channel 11 (Fort Worth) (Ind.)
|
||
Afternoon
|
||
02:30p
|
Date with Drama
|
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03:00p
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Theater 11 – “Three For Bedroom C”
|
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04:15p
|
Looney Tunes
|
|
04:25p
|
News (Jim
Abbott)
|
|
04:30p
|
Movie – “Robin
Hood of Texas”
|
|
05:30p
|
Looney Tunes
|
|
Evening
|
||
06:00p
|
Range Rider
|
|
06:30p
|
News, Sports,
Weather (local)
|
|
07:00p
|
Looney Tunes
|
|
07:10p
|
The Little Rascals
|
|
07:30p
|
Million Dollar Movie – “Guest Wife”
|
|
08:30p
|
News (Dan
Allison)
|
|
09:00p
|
The Hunter
|
|
09:30p
|
Crunch and Des
|
|
10:00p
|
News (Parker
Randalll)
|
|
10:15p
|
Weather
(local)
|
|
10:30p
|
Starlight Theater – “Park Row”
|
|
TV
First things first:
ReplyDeleteI'm not aware of that Huntley-Brinkley "non-commercial" story you're referring to.
See, my first memories of this show were of The Texaco Huntley-Brinkley Report.
The commercial announcer was Bill Malone; this had to be at least 1958 - Texaco was offering a toy tank truck as a premium, and Malone had to do a spot apologizing for a shortage of trucks due to a long-running steelworkers's strike.
After a time, Huntley-Brinkley got an alternate sponsor - Camel cigarettes, pitched by James Daly.
This continued until the fall of '62, when Huntley-Brinkley expanded to a half-hour and went to participating sponsors.
NBC was always more commercially-minded than the other networks, as witness Gulf Oil's long-standing sponsorship of the Mercury space shots.
All of the above would seem to take the mickey out of that "compromising the newscast's integrity" business ...
CBS has an affiliate in Dallas, and shares one in Waco ...
... so where's Red Skelton?
The Skelton show was one of CBS's touchstones during this period.
Not exactly a candidate for delayed broadcast.
And certainly not dropped in favor of a syndie offering like I Led 3 Lives or a local bulletin board show.
The CBS stations also bypassed Do You Trust Your Wife?, which was then being conducted by Edgar Bergen and his vent figures ("dummy" is considered a slur these days).
Meanwhile, the two ABC part-timers bypassed Warner Bros. Presents, the first of the "wheel" series.
This particular week, the offering was Casablanca, with Charles McGraw in Bogart's old role.
Maybe one of stations delayed the series; certainly a Texas station would find some room for Cheyenne, which was far and away the most popular spoke of this wheel ...
This was a "typical" week?
I wonder ...
Interesting to note that WFAA Channel 8, which has been our ABC affiliate for years was the station that carried NBC's Today Show and a variety of other NBC programs, like Howdy Dowdy, during the day. And then in the evening, WBAP Channel 5 took over the NBC coverage. This may have been because Channel 5 did not cover the Dallas area well until after about 1957.
ReplyDeleteCan I assume that KCEN didn't have the capability to carry network color programs in color, given two NBC shows broadcast in color in Dallas/Fort Worth were listed here as being on KCEN in B&W??
ReplyDelete