*Or, they might have had two televisions. We’ll see if there’s any evidence of that as we go along.
I’m getting concerned that the Moores didn’t watch much television, but it reminds me that someone once wrote that back in the day, people didn't just have the TV on - they turned it on to watch specific programs; otherwise they left it off. They might have been doing exotic things when the set was off, like reading.
Wednesday - ah, we're hitting our stride here. More soaps - Love of Life at 11, Search for Tomorrow at 11:30, and Guiding Light at 11:45, all CBS shows. Nothing then until 3:15, when it's Secret Storm and Edge of Night again, followed by another long gap to evening. Then it's Perry Como with his Christmas show at 8pm. Como was famous for doing Christmas shows from around the world (Ireland, the Holy Land, Hawaii), but this is while Perry still has his regular weekly series, and so this is just another episode, with Tom Tichenor and his Puppets (currently appearing on Broadway in "Carnival"), and 14 teen-aged pianists. Most of it is Perry singing, and reading the Christmas story to the children of the production staff. There was a lot of that on TV in those days, reading the Gospel of St. Luke. Good luck finding anything like that now - they don't even call them "Christmas" shows for fear of offending someone. Nothing after that until the Channel 5 news at 10.
a book to match. He was the pastor of Mount Olivet Lutheran Church in Minneapolis, the largest Lutheran church in the world. When he died his son took over, and as far as I know a Youngdahl still runs Mount Olivet. We used to drive past it frequently - it's as big as you'd think the largest Lutheran church in the world would be.
Things get interesting after that - at 7:30 there's a mark next to Dr. Kildare ("Season to be Jolly," Channel 5), but there's also one next to The Real McCoys ("The Diamond Ring," Channel 9). Could this be evidence of a two-TV household? Or was it simply a case of finding out who got to the dial first? Kildare was an hour show, while McCoys was a half-hour sitcom, so perhaps the Doc won out, since at 8:30 the TV's back on Channel 5 for Hazel ("Hazel's Christmas Shopping"), and stays there at 9 for Sing Along With Mitch's Christmas show. Since it's December 21 it's not surprising that every one of these series has a Christmas episode - I wonder if any of them are on one of those DVDs with collections of Christmas episodes. Channel 5 news at 10, as usual.
|SOURCE: HADLEY TV GUIDE COLLECTION|
And there you have it - one full week of scheduled television watching in the Moore household. Based on some of their program selections, such as Lawrence Welk, Sing Along With Mitch, and Dr. Youngdahl, I think this was likely an older family. They don't appear to have been sports fans, since for all the college and pro football on the weekend, none of them were marked. There was probably brand loyalty in their viewing; Channel 5 was the local news of choice, and the number of weekly series they'd marked suggests they were regular viewers of a select number of shows. Mr. Moore probably worked a job, while Mrs. Moore kept the home and watched soaps. The nightly viewing was split between CBS and NBC, with only Walter Brennan's The Real McCoys on ABC. As befits the pre-remote era, there wasn't a lot of channel-switching.
All in all, it's been a fascinating experiment. Some of the shows they watched, such as Perry Mason, are part of my DVD collection, and their overall choices indicate solid, Middle-American, middlebrow tastes. It really does give us a slice of life - at least one household's life - at the end of 1961. Perhaps we'll run across another issue like this someday.